Smile
For ROSE LifeScience
Brand Creation | Copywriting
A start-up company in the burgeoning cannabis industry, ROSE needed an authentic way to stand out from competitors racing into market — specifically in Québec. Creating joy is their purpose. So, we built a corporate brand identity and voice which empowers people to grow, share and experience that joy. This direction now fuels every facet of their quickly expanding organization.




With a look, feel and narrative in place, it became easy to script and shoot an introductory company video. The corporate asset is now integral for executive messaging, partner pitches and key brand awareness.


